Non- Verbal Communication
Nonverbal communication consists
of that part of a message that is not encoded in words. The nonverbal part of
the message tends to be less conscious and often reveals the sender’s feelings
and preferences more spontaneously and honestly than the verbal part. If the
verbal message does not match the nonverbal communication, people tend to
believe the nonverbal message. The nonverbal aspects of communication are so
closely intermingled with the verbal part and it is difficult to separate them.
People receiving verbal and non-verbal messages combine them with the context
in which the communication takes place and interpret the total message.
What is the non-verbal part of the message?
Four types of nonverbal
messages
Non-verbal communication can be classified into four types.
1. Personal (to the individual)
2. Common to a group of people or
culture
3. Universal (to humankind)
4. Unrelated to the message
(random)
Personal nonverbal communication involves kinds of nonverbal behavior
that are unique to one person. The meaning is also unique to the person sending
the message. For example, someone may work while talking; another person may
work in silence. One person may laugh due to nervousness or fear, while another
may cry.
Cultural nonverbal communication, by contrast, is characteristics
of, or common to a group of people. It is learned unconsciously by observing
others in the social group. In Aboriginal culture, for example, eye contact is
less acceptable than it is in European culture.
Universal nonverbal communication
is behavior that is common to
humankind. It shows happiness, sadness or deep-seated feelings – for example, a
smile or tears.
Unrelated nonverbal communication, such as a sneeze, is unrelated
to the verbal message. It can distract from the verbal message, but has little
effect on the meaning of the verbal part of the message.
How to analyze non-verbal
communication?
People communicate nonverbally
with body movements and personal relationship behaviors. This nonverbal
communication changes or complements the verbal communication. Nonverbal
communication always occurs in a context, or framework. The context often
determines the meaning of the nonverbal behavior. On different occasions, the
same nonverbal gestures may have completely different meanings. Without context
and spoken works, nonverbal behavior is almost impossible to interpret with any
accuracy.
Different aspects of non-verbal communication
Theoretical writings and research
classify nonverbal communication into seven main areas:
1. Body
movement (kinesics behavior)
2. Physical
characteristics
3. Touching behavior
4. Vocal
qualities (paralanguage)
5. Space
(proximity)
6. Artifacts
7. Environment
Body Movement
Body movement, or kinesics behavior,
includes movement of the hands, head, feet and legs, posture, eye movements and
facial expressions – all these affect the message. Body posture – the way a
person stands, leans forward. A person leaning forward, shaking and pointing a
finger at someone is seen as trying to dominate the other person. The way this
is received by others, and the type of feedback given, determines how the
communication will flow. For example, emblems are non-verbal acts learnt
through imitation to reinforce or replace the words. The non-verbal signals for
‘okay’ are a nod or a smile.
Physical Characteristics
Physical characteristics such as
body shape, general attractiveness, body and breathe odours, weight, hair and
skin colour are important parts of nonverbal communication. Because people
react and respond to these factors, they all determine their responses in
interpersonal encounters. First impressions and images of others can be
associated unconsciously with past experiences of people with similar physical
characteristics.
Touching behavior
Strocking, hitting, holding or
guiding the movement of another person are examples of touching behavior that
communicate non-verbally. Each of these adds a different meaning to a message.
Touch can console or support the other person and show feeling such as affection.
A handshake, for example, can express dominant equality. A pat on the arm can
convey intimacy or control.
Paralanguage (Vocal Qualities)
Paralanguage is that part of language associated with but not
involving the word system. It consists of the voice qualities and vocalizations
that affect how something is said rather than what is said. Voice
qualities include:
•
Pitch range
•
Pitch control
•
Rhythm control
•
Tempo
•
Articulation control
•
Resonance
Vocalizations also give clue to the total message. Three of these are
shown in table. The tones of voice, rate of speaking and voice inflection are
an important part of the total message. A tired person, for example, will speak
more slowly than relaxed one, a disappointed person may speak with a flat tone,
while the tone of voice of someone excited about a coming holiday reflects
excitement.
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